Depends which review site you check, honestly, and the gap between them tells you something worth knowing before trusting either number alone.<\/p>\n\n\n\nSource<\/strong><\/td>Rating<\/strong><\/td>What It Reflects<\/strong><\/td><\/tr>Trustpilot<\/td> 4.2\/5 (3,000+ reviews)<\/td> Solid overall. Still, nearly 1 in 5 reviews lands at one star, mostly complaints about slow support or listing-fee refund disputes<\/td><\/tr> Better Business Bureau<\/td> F rating, not accredited<\/td> Just 3 complaints on file total, but 2 never got a response, and that silence is what tanks the grade<\/td><\/tr> Sitejabber<\/td> 1.8\/5 (139 reviews)<\/td> Leans heavily negative, driven mostly by account suspension complaints<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\nA strong Trustpilot number next to a failing BBB grade isn’t really a contradiction once you think about it. Big open marketplaces tend to work this way. Most deals close without drama. The few that don’t generate a disproportionate amount of noise online.<\/p>\n\n\n\n
<\/span>What Can You Actually Buy on Flippa?<\/strong><\/span><\/h2>\n\n\n\nFive broad categories, each with wildly different pricing behavior once you actually look under the hood.<\/p>\n\n\n\nAsset Type<\/strong><\/td>Typical Price Range<\/strong><\/td>What to Know<\/strong><\/td><\/tr>Websites & content sites<\/td> Under $1,000 to low five figures<\/td> Highest volume by far, usually where first-timers start out<\/td><\/tr> E-commerce stores<\/td> Five to seven figures<\/td> A $15K Shopify store and a $300K one can look nearly identical on the page<\/td><\/tr> SaaS & apps<\/td> Varies, higher multiples<\/td> Recurring revenue pulls a premium even at modest monthly numbers<\/td><\/tr> Domain names<\/td> Wide range<\/td> Fee structure makes bulk portfolio sales less economical than single high-value names<\/td><\/tr> Other digital assets<\/td> Case by case<\/td> YouTube channels and newsletters are growing fast; browser extensions are newer territory with looser pricing norms<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<\/span>How Much Does Flippa Actually Cost?<\/strong><\/span><\/h2>\n\n\n\nNon-refundable listing fee up front, then a success fee that shrinks as the sale price climbs.<\/p>\n\n\n\nSale Price<\/strong><\/td>Success Fee<\/strong><\/td>Notes<\/strong><\/td><\/tr>Under $50,000<\/td> 10%<\/td> Where most deals land. Listing starts at $29, gone whether the business sells or not<\/td><\/tr> $50,001 to $100,000<\/td> 8%<\/td> Flippa actually runs revenue checks at this level<\/td><\/tr> $100,001 to $500,000<\/td> 6%<\/td> This is roughly where broker-assisted programs start being worth it<\/td><\/tr> Over $500,000<\/td> 3-5%<\/td> Negotiated one-on-one with Flippa’s M&A team<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\nWant confidentiality? That’s $199, and it keeps the business URL hidden behind an NDA until a buyer clears vetting. Going fully private runs $599, skipping public search altogether and routing straight into Flippa’s buyer network instead. Either way, no refund if the deal falls apart.<\/p>\n\n\n\n
<\/span>How Does the Escrow Process Actually Work?<\/strong><\/span><\/h2>\n\n\n\nEvery closed sale runs through escrow first, no exceptions, either through FlippaPay or the third-party option Escrow.com.<\/p>\n\n\n\n
\nBuyer’s funds go into escrow and sit there, locked.<\/li>\n\n\n\n Seller hands over the asset.<\/li>\n\n\n\n Buyer checks everything matches what was listed, then confirms.<\/li>\n\n\n\n Escrow releases the payment, success fee already pulled out.<\/li>\n<\/ol>\n\n\n\nIdentity verification is mandatory for everyone on the platform, no matter the deal size. Financial and traffic checks only start above $50,000 though, which leaves most first-time buyers doing their own legwork below that threshold.<\/p>\n\n\n\n